Ethical Lifestyle with Simplicity and Reasonability

RDF is a Japanese brand with ethical sensibility, a totally new concept, that provides modern and basic interior product. “Basic and timeless” is the core concept of our design, but all products have playful gimmicks to delight your ordinary day. Intelligent and fun ethical lifestyle is what we offer.

Made in Japan at Reasonable Price

We work with fantastic Japanese artisans and craftsmen because globally renowned “Made in Japan” is our major concept. Our own supply chain will enable the reasonable price (which means you don’t have to pay for extra fees on marketing and stuff!) to let quality items more familiar to your daily life. Also our production is traceable, which will give another credit to our quality.

Our Product Policy

1. Basic & Contemporary Spice

2. Sustainable & Craftmanship

3. Price & Equality

4. Humor & Intelligence

5. Local & International

About our Production

Our major three production concepts.

RDF / Zero Creation

We create “Zero” meaning that we aim for perfectly efficient supply chain to create no waste. We use quality deadstock / left-over yarns and textiles and create new products with design.
*We only use unused, deadstock materials. No second-hand materials/items are used. All RDF final products are new.

RDF / Standard

Products made at conventional production process with our design.

RDF / Fusion

Products made by various other designers as a collaboration.